What should I name my restaurant business?

When naming your restaurant business, consider the cuisine you offer, the restaurant's ambiance and the desired customer experience. Names like "Savory Bistro," "Harborview Grill," or "Urban Spice Kitchen" can reflect the restaurant's identity and give customers a clear picture of what to expect when they dine with you. A carefully chosen name and a professional restaurant website sets the tone for your dining establishment.

What are restaurant name ideas?

Restaurant name ideas can range from descriptive names that highlight the cuisine to abstract names that evoke emotions or ambiance. Explore names like "Culinary Delights Café," "Rustic Elegance Eatery," or "Café Serendipity" for inspiration. A unique name can pique curiosity, attract diners and is often the determining factor that makes someone want to give your restaurant a try.

Why is it important to name your restaurant?

Naming your restaurant is crucial as it's the first impression customers have of your establishment. A well-chosen name can convey the restaurant's identity, cuisine and atmosphere, attracting the right clientele and setting expectations. Your restaurant's name plays a pivotal role in creating a memorable dining experience and allows your customers to tell others about their experience via word-of-mouth or social media.

Is owning a restaurant a good business?

Owning a restaurant can be a rewarding but challenging business. Success depends on factors like location, concept, quality of food, quality of service and effective marketing. Thorough market research, financial planning and dedication are essential for running a successful restaurant. While it can be profitable, it requires careful planning and management.

How do I know if my restaurant name is taken?

You can always look up whether the name is a registered trademark in the USA or internationally by using the USPTO and WIPO databases. You can also check the availability of the domain you want using the Wix Domain Name Search tool. Choosing an existing name may result in lawsuits, so we definitely don’t recommend it.

How long should a restaurant name be?

A restaurant’s name can vary in length, but it should be catchy and speak a similar language to your audience. Your customers should know instantly that your restaurant is what they’re looking for, and what kind of cuisine you offer. Just make sure it’s not too long—you want it to stay in your customers’ minds so they can remember it and share it with their friends.

How do I create a catchy and unique restaurant name?

Think about what your restaurant is about, the types of dishes you serve, and what you want people to feel and think when they see your name. Boil it down to two strong keywords that are the most relevant to your restaurant, and insert them into the Restaurant Name Generator. Find a name that connects with you the most, and claim a domain for it to solidify your brand online. Check out our free business tools for more ways to build your brand and run your business.

What is the best top-level domain for a restaurant?

There are several different top-level domains that you can use for your restaurant, like .com, .net, .org, .co or a country code. Depending on what you’re aiming to achieve and the audience you’re hoping to target, your domain will change. If your business operates in a specific location, it might be a good idea to choose a domain with your country code to help drive more local traffic. Keep in mind that .com and .net are the most common top-level domains, so make sure that your chosen name is not already taken.

Restaurant Name Generator and Restaurant Name Ideas

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Type a word or two you want in your restaurant’s name, and get a list of restaurant name ideas and suggestions instantly.

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A selection of desktop and mobile websites for different brands that use Wix’s Business Name Generator to come up with unique business name ideas.

Choose the best name for your restaurant

Deciding on a name is one of the first and most vital steps in branding your restaurant. It’s important to pick a name that shows who you are as a business, and what you do best. Most importantly, your restaurant’s name should be memorable—so make sure that the name you choose is easy for people to spell, pronounce and remember.

Use our free Restaurant Name Generator to brainstorm restaurant name ideas, or take inspiration from the examples below. Once you’ve found a name you like, you can find the domain name, choose your favorite restaurant website template, and take your business online.

Examples from the Restaurant Name Generator

Each of these three names has a story to tell. Think about your story when choosing your restaurant name.

01. Silly Sprinkles

An ice cream parlor scooping up fun flavors in summer and beyond.

02. Primavera Days

A trendy bistro serving classic Italian fare with an American twist.

03. Simply Falafel

A no-fuss food truck making fresh falafel and mezze inspired by family recipes.

Let these restaurant name ideas help spark your creativity

We’ve put together some inspiring and catchy name ideas from our Restaurant Name Generator to help you along your journey.

What makes a good restaurant name?

A good restaurant name should be memorable, unique and reflect the cuisine of your dining establishment. To find one that's perfect for you, start by thinking about the vibe you want to create. For example, do you want to open a fancy, Italian bistro or are you more interested in a casual food truck?

It's also a good idea to pick a restaurant name that isn't too specific. Instead of naming your fast food restaurant "Fran’s Fried Chicken," you could go with "Fran’s Country Comfort Food" to give you flexibility around the dishes you offer.

Keeping the right adjectives in mind can help create the feeling you want diners to have when they see your restaurant name. Remember, your restaurant name is your culinary identity, so make sure it showcases your personality, resonates with your diners and leaves a lasting impression.

How to come up with your restaurant name

Use the Business Name Generator to come up with creative name ideas. Then, pick the name that’s right for your restaurant by keeping these best practices in mind.

01.

Decide on your key message

Choosing the right keywords to describe your restaurant on websites, social media and articles can make it easier for potential customers to find you online and help them decide if your restaurant is what they’re looking for.

02.

Get to know your target audience

Take time to understand how potential patrons speak about restaurants similar to yours. Make sure the name you choose fits their language and that the content you’re putting out speaks to their needs.

03.

Scope out the competition

See what your competitors are doing in order to stand out in the crowd. The name you come up with should be different, bold and unforgettable. Be sure to run a thorough search to make sure the name you want isn’t already taken.

04.

Plan for the future

If you plan on going global, check that the name you choose has positive connotations in different languages. Mapping out marketing campaigns in advance can help you decide if the name will stay relevant as your restaurant

05.

Get feedback on your new name

Once you’ve chosen a name that you like, run it past potential customers or people in your industry to see what they think. Take note of their comments and reactions, and keep in mind any biases they may have.

06.

Brand your restaurant with a logo

Build a brand that will stay at the forefront of your customers’ minds with a memorable logo and strong website. Creating mockups of your logo is a great way to test if your new name will look good online and in print.